Has Ireland been unjustly made the scapegoat for an unrealistic number of unhealthy foods? Between cheap beer and boiled potatoes, its national culinary tradition isn’t much to write home about. To add to the injustice, one of the worst (and best) cereals ever invented has been retroactively written into the national iconography. Today, on the saint day of Ireland’s patron saint St. Patrick (thought to have died on this day in the early 5th century CE), we celebrate Lucky Charms, the marshmallow cereal introduced by General Mills in 1963. With Lucky, its Leprechaun spokesperson, and its various allusions to Irishness, we hope you enjoy this St. Patrick’s Day treat: 5 Lucky Charms Commercials (please eat responsibly).

The First Lucky Charms Ad

The kids handcuff Lucky! We’re wondering what that boy and girl were doing in the forest with handcuffs. Does Lucky Charms subconsciously encourage adolescent BDSM?

80s Pinball Arcade Lucky Charms Ad

Video games and cavity-inducing sugar rushes, Lucky Charms has everything a kid needs.

Marshmallow Orchard Lucky Charms Ad

Perpetuating the ludicrous myth that there’s anything natural in Lucky Charms.

Wannabe Marshmallows Lucky Charms Ad

Notice the kid in the wheelchair: Lucky Charms fights ableism!

2009’s Lucky Goes Back in Time Lucky Charms Ad

Notice the prehistoric caveman and cavewoman couple. Lucky Charms is heteronormative. Also, if Lucky Charms were reverse-introduced to our ancestors, would we have evolved into a species without teeth? Discuss.